Motion
One Soul
We decided to focus on who our character 'Hamish' used to be, to portray him as a real person rather than a stereotype.
As we were aiming our motion video towards elderly people we didn't want to perpetuate any harmful conventions that could upset or turn our audience away.
For this internship I was put in charge of re designing the website based on an existing design from the Festival Director.
My aim was to add more motion and life to the website, to make it both more engaging and fitting of a Film Festival held in Bournemouth.
II was also tasked with creating a motion advertisement to go up at the large Bournemouth Pier approach screen. The aim was to have an engaging 15 second long motion ad that could catch eyes and introduce or inform people of the Film Festival.
This was the second ad going up at the pier, much closer to the film festival, so I chose to make a quick on brand stylized showcase of some of the events that would be occurring at the event.
