Motion
One Soul
Otium is a post-growth future community hub, aimed at connecting and entertaining people where smartphones no longer can.
The word 'Otium' means 'free time' in Latin
We decided to focus on who our character 'Hamish' used to be, to portray him as a real person rather than a stereotype.
As we were aiming our motion video towards elderly people we didn't want to perpetuate any harmful conventions that could upset or turn our audience away.
I created this day in the life comic for our pitch deck, to show the activities would be at the hub.
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