Motion
Seegull
This motion sequence is for social media, designed to raise awareness for the AUB student magazine fundraiser. It maintains the team's branding choices and targets the AUB community.
These sketches are each designed to represent a different aspect of an octopus, such as their eating habits, grip strength, the water and ink they can expel, their three hearts, and even their protective maternal behaviour.
We visited KImmeridge Bay to collect colour samples we could use in our branding, as well as to gain insights in to the environment and textures of Rock Pools.
While I enjoyed my initial ideas, I had to consider the time constraints for completing this project solo. Given my two-day deadline, I decided to focus on the typography aspects of my ideas and created a sequence using those elements instead.
We envision using platforms like Instagram and TikTok, as these are likely the apps that our target audience of 15-year-old would use the most frequently.
I envisioned the scenes sliding from various angles, akin to swiping through a phone screen on social media.
This was my first attempt at using 3D type in After Effects, and I was pleased with the result, especially given the tight time constraints.
I envisioned the scenes sliding from various angles, akin to swiping through a phone screen on social media.
This was my first attempt at using 3D type in After Effects, and I was pleased with the result, especially given the tight time constraints.
